Wednesday, October 14, 2015

Shop pink: ELC's 2015 Breast Cancer Awareness Campaign products


October is Breast Cancer Awareness Month, and this year, The Estée Lauder Companies brings its beauty brands together for a unified stance against the killer disease. Through the sales of their Pink Ribbon products this month, 15 brands will be raising funds for education and medical research through the Breast Cancer Research Foundation (BCRF).

Image source: getthegloss.com


Below is a roundup of some of the ELC products that you can purchase to help the fight against breast cancer:

1. Clinique Dramatically Different Moisturizing Lotion+. For every sale of the dermatologist-developed moisturizer, $10 will be donated to BCRF. This month, the moisturizer will come in a special edition package embellished with Clinique Signature Pink Ribbon key chain.

2. Bobbi Brown Peony Set. Pretty with a purpose, the set includes a silky powder blush in Peony and a Mini Face Blender Blush with a pink handle. For every purchase of the limited edition set, Bobbi Brown will donate $12 to the BCRF.

Image source: venusbuzz.com


3. Lab Series Skincare for Men Pink Pocket Square. Men, too, can show their support for the fight against breast cancer. For every Lab Series products purchase worth $50, they will receive a complimentary pink pocket square.

4. Jo Malone London Red Roses Cologne.. Jo Malone London will donate $45,000 to the BCRF. In addition, for each Red Roses 100ml cologne sold throughout October within the U.K., the company will donate 20 pounds (about $30) to the BCRF.

5. Tony Burch Lip Color. In support of Breast Cancer Awareness Month, Tory Burch created a limited edition golden and pink fretwork case for one of her favorite shades, Ramble on Rose. The brand will also allocate 20 percent of the retail price to the BCRF.

Image source: bloomingdales.com

The Estée Lauder Companies’ Breast Cancer Awareness (BCA) Campaign was founded in 1992 by the late Evelyn H. Lauder, mother of executive chairman William Lauder and was launched with the iconic Pink Ribbon, the universal symbol for breast health. Since then, the BCA Campaign has raised more than $58 million to support global research, education, and medical services. For more information about this year’s BCA Campaign, visit this page.