Although now a part of luxury cosmetics giant The Estée Lauder Companies, Bumble and bumble still retains the same grounded, hands-on philosophy it had when Michael Gordon first opened the salon on Hairdresser's Row more than three decades ago.
Taking its cues from the fashion houses back in the day where everything is done in-house, the creative teams at Bumble and bumble do
everything. It's not just about concocting the latest hair products such as the recently-launched "Surf Infusion," a salt-in-oil re-imagining of the brand's popular salt-infused "Surf Spray," or performing expert hairstyling services in the Bb. Salons. Bumble and bumble's philosophy is to take a personal approach to designing product packaging, directing its films and ads, and even producing its own literature.
Whether it's in the creative or the business side of things like PR, marketing, and financials, Bumble and bumble takes pride in the fact that it does everything firsthand, allowing the brand's trademark hands-on and innovative style to come through in every aspect of the company.
Additionally, through its Bumble and bumble University program, the company helps members of the Bb. Network Salons improve their styling skills, learn new hairdressing techniques, and become better leaders and service providers, thereby spreading the same culture and philosophy that made Bumble and bumble the successful business it now is.
William Lauder leads The Estée Lauder Companies as the beauty and luxury products conglomerate's chief executive. Visit this Facebook page for more updates on the company's ever-growing line of products and brands.
